"Save trees. Trees save." Simple message, impactful execution. Visual of one poor guy taking refuge on a tree in a flooded region.
Cancer Society of Finland. Anti-smoking ad. The execution is amazing...look closely...the picture is composed entirely of cigarettes!
Scuola di karate. What could be a better ad for a karate school than a classroom with tables broken down the middle?
Milk power. See the depression made on the glass tumbler made by whoever held the it and drank the milk it contained?
N24. Oh, what to say....absolutely fantabulous. A picture does say a thousand words. And the impact is quadrupled if you add a couple of words to the picture. "We get to the point" is such a businesslike slogan, and the visual of a soldier with N24 focus-area showing a gas-pump nozzle (an obvious reference to the Iraq war being about oil) signifies that these guys don't mince any words, pull any punches, or talk about surface-level stuff...they really do get to the point AND they dig deep.
Daygum. Just brilliant - the message being "hands-free brushing", this ad shows a sadhu buried neck-down (it is not very uncommon for sadhus to perform a week-long or fortnight-long neck-down burial). Obviously he can't brush, but his teeth are sparkling.
Pioneer sound system. The power of the system...enough to tumble the adjacent cars.
Probably the best ad for a window-cleaner that I have ever seen. The bandaged bird (woodpecker?) obviously had crashed into a window pane.
Big Bazaar women's sale. The 3-part campaign shows various female deities - Lakshmi, Saraswati and Durga respectively - conspicuously absent from the pictures, conveying the message that all women are at the store and even the Goddesses can't resist it.
Comfort Fabric Softener. The bent coin from a denim jeans's pocket shows that it even softened the coin.
Henk Glue. I love that...this glue sticks so fast that you could play darts with it...sticks on impact...
Chupa Chups lollypops. The ants are bypassing the lollypop as it is sugar-free. Excellent idea.
Samsonite luggage. The luggage is so tough that the 4x4 is using it as a front bumper/fender.
Docteur Nature breast enlargement solution. Isn't his visual something? No nudity involved, and still gets the point across. Perhaps even more forcefully. The lady in question has had to resort to using safety pins to keep her bra together.
Ephyorol foot deodorant. Many ads (especially TV ads) make the problem/need very funny/ interesting and then give out the solution in a not so interesting manner. This ad makes the solution very interesting. The spy is able to reach the sentry unnoticed as he used the foot deo; the foot-odor would have been a dead giveaway.
World Wildlife Fund. Shows MGM logo without the lion, with the tagline "Wildlife is disappearing"
Nugget shoepolish. The shoes will be so shiny that you will be able to see mirror image of that sheet of paper in them, and cheat in the exam!
Cancer Cures Smoking, instead of Smoking Causes Cancer. Simple, elegant, powerful. By Cancer Patients Aid Association.
The Hindu festival of Diwali has ALI in it, while the Muslim holy month of Ramzan has Ram built right in. Who are we to draw the lines? Think beyond religious lines...send in help for the victims.
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