Tuesday, July 08, 2003

Ads I Love: Fevikwik - Fishing

0 mts 41 secs

Click on the image above, and then click on play button once it becomes available.

Oh, what an ad! A gentleman is fishing in the country, when a village lad comes along humming a tune. Naturally, the gent shushes him, as all that noise can drive the fish away. Snubbed, but not despirited, the country guy walks to the river bank to fish in his own style. He places a few drops of Fevikwik on a stick and submerges in water. And lo and behold, fish get stuck to the stick in no time flat! That's the stength and quick-sticking power of Fevikwik. Superb ad! Transcends language and cultural boundaries.

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